Senior Marketing Manager, Search and App - Europe

About this role

Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drives everything we do. Our Brand & Experience team builds the emotional connection between Deliveroo and our customers, riders, and partners. With a deep understanding of our audience and a passion for creativity, we bring our brand to life across every touchpoint. Whether it’s a push notification, social campaign, or packaging design—we craft compelling experiences that shape perceptions, spark engagement, and make Deliveroo a loved, global brand. We’re looking for a Senior Marketing Manager, Search and App - Europe to join our London team. This is a hybrid role. In this role, you’ll help us own paid search and app growth across Europe, leading team performance and driving sustainable, AI-enabled marketplace acquisition. This role will report into the Performance Marketing Director and work under our hybrid model - 3 days a week from our London HQ. What You’ll Be Doing You’ll be joining the Performance Marketing team. Operating across France, Italy, and Belgium, you will set strategy, own multi-million budgets, and lead a high-performing team in a fast-paced environment. Here’s what your day-to-day might look like: • Drive Channel Strategy & Growth: Own the strategy, execution, and performance of paid search and app marketing across France, Italy, and Belgium to deliver targets for customer acquisition, resurrections, and subscriptions. • Lead and Develop People: Coach, lead, and develop a team of paid search and app specialists, building core capability as our channels and business scale. • Champion AI & Automation: Scale AI tools and automated solutions across bidding, creative production, measurement, and anomaly detection to continuously improve efficiency. • Optimise Budget Allocation: Manage multi-market budgets dynamically, reallocating spend swiftly in response to performance data, competitor movements, and market shifts. • Build Advanced Models: Partner closely with Data Science, Engineering, and Analytics to build, refine, and test measurement, attribution, and bidding models. • Navigate Matrix Stakeholders: Collaborate with Brand, Growth, Product, Finance, and regional General Managers to align stakeholders across functions around shared growth targets. What You’ll Need to Thrive Essential: • Significant Performance Marketing Leadership: Proven track record leading large-scale paid search and app marketing functions, managing sizeable budgets, and delivering measurable ROI in a high-growth consumer or marketplace environment. • Team Leadership Expertise: Demonstrated experience building, managing, and developing high-performing performance marketing specialists. • AI & Automation Integration: Practical experience using, or a strong commitment to rapidly adopting, AI tools and automation to drive channel efficiency and strategic decision-making. • Matrix Stakeholder Management: Strong ability to influence, align, and collaborate across functional teams (Data Science, Product, Finance, regional GMs) without direct line authority. • Commercial & Analytical Rigour: High fluency with performance data, experimentation, attribution models, and turning analytics into clear commercial recommendations. Nice to Have: • Multi-Market Scope: Experience managing performance marketing across European markets (specifically France, Italy, or Belgium). • Platform & Regulatory Expertise: Strong working knowledge of upcoming platform, privacy, and policy updates across Google, Apple, and Android ecosystems. Why Join Us? At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving. We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to: 🔧 Make a visible impact every day Your work directly improves experiences for customers, partners and riders. 🌱 Learn fast in an entrepreneurial environment Work close to the market with autonomy, pace and real responsibility. 🧠 Build a career, not just a role Stretch yourself, develop new skills and grow as the business evolves. 🌎 Deliver together in an inclusive culture Collaborative, values-driven teams that support how you work best. We aim to create a fair process that lets your skills shine—our interview typically includes 3-4 stages. Find more about how we hire here.   Our Global Structure Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.   Diversity, Equity and Inclusion At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong. We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.   If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.   If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!